Hargreaves Lansdown Plc engages in provision of investment products and services, financial planning, and advice primarily to private investors. It operates through the following segments: Vantage, Discretionary and Third Party/Other Services. The Vantage segment represents all activities relating to the vantage service. The Discretionary segment is focuses on the provision of managed services such as portfolio management service and range of Multi-Manager funds. The Third Party/Other Services segment includes activities relating to the broking of third party investments and pensions, certificated share dealing and other niche services. The company was founded by Peter Kendal Hargreaves and Stephen Philip Lansdown in July 1981and is headquartered in Bristol, the United Kingdom.