Pro-Localiza Rent A Car SA engages in car leasing and fleet management. It operates through the following segments: Car Rental, Fleet Outsourcing, and Franchising. The Car Rental segment leases out cars for business and leisure trips. The Fleet Outsourcing segment provides shuttle services to companies for a period of time. The Franchising segment manages and operates car rental branches under the Localiza trademark. The company was founded by AntÃ´nio ClÃ¡udio BrandÃ£o Resende, FlÃ¡vio BrandÃ£o Resende, JosÃ© Salim Mattar Jr., and EugÃªnio Pacelli Mattar on May 17, 1973 and is headquartered in Belo Horizonte, Brazil.