Bonia Corp. Bhd. is an investment holding and management company, which engages in the retail of leatherwear, footwear, men's apparel, and accessories. It operates through the following segments: Retailing, Manufacturing, and Investment & Property Development. The Retailing segment is the designing, promoting and marketing of fashionable apparels, footwear, accessories and leather goods. The Manufacturing segment refers to the manufacture and marketing of fashionable leather goods. The Investment and Property Development segment relates to the investment holding and rental and development of commercial properties. The company was founded by Chiang Sang Sem in 1974 and is headquartered in Kuala Lumpur, Malaysia.