Lucas Bols NV engages in the manufacture and sale of wine and alcoholic beverages. It operates through the Global Brands, and Regional Brands segments. The Global Brands segment refers to the brand which in general are sold on more than one continent such as the Bols Liqueur range, Italian Liqueurs, and the white spirits portfolio which consists of Bols Vodka, Bols Genever and Damrak Gin. The Regional Brands segment includes brands which in general are sold on one continent and predominantly have an off-premise character. The company was founded on February 27, 2006 and is headquartered in Amsterdam, the Netherlands.